B2B Podcasts | Twogether

131 | Transforming Customer Experience: Sprinklr's secret to success

Written by Jon Busby - CTO | Dec 17, 2024 4:51:43 PM

Implementing technology is just the beginning of real transformation. 

So, what does real transformation require? Listening, change management, and a focus on the people behind the process.

In this episode of the Tech Marketing Podcast, Jon is joined by Michael Maas, SVP Europe for Sprinklr, to explore how businesses can successfully adopt AI and digital tools to drive meaningful change and elevate the customer experience.

Discover the key ingredients for overcoming resistance to change, aligning teams, and turning technology into real business value.

Tune in now:

 

 

We'd love to hear from our listeners whether this is something they've explored yet - get in touch and let us know!