In this episode of The Tech Marketing Podcast, Jon is joined by Seb Tyack ahead of attending the first ever PartnerTech X event, sponsored by Twogether along with a whole host of other channel tech vendors. Seb, MD of Channel Solutions at Twogether, shares his expertise on how partner experience, ROI measurement, and AI are shaping the future of channel technology.
Jon and Seb explore the idea that partner tech isn’t just about capability, it’s about usability, intentionality, and service. If you’re preparing for PartnerTech X or rethinking your ecosystem strategy, this conversation will leave you with actionable insights and a renewed appreciation for simplicity and data-led decisions.
Curious about PartnerView or joining us at PartnerTech, let us know, we'd love to see you there!
We'd love to hear from our listeners whether this is something they've explored yet - get in touch and let us know!
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